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Media/Tech Executive Joins SheIs Sports Network’s Board of Directors

Toronto, November 6, 2023 -- SheIs Sports Network is pleased to announce the appointment of veteran sports and media technology expert Mrugesh Desai to its board of directors. This addition brings the company a wealth of experience and expertise, as well as a new direct investment.


Mrugesh Desai

Seattle-based Desai brings more than 15 years of experience in the media and technology sectors to the board of SheIs. He spearheads business growth as Vice President, North America at Accedo (https://www.accedo.tv/), a leading global video streaming technology provider. Since joining Accedo, Desai has led technology projects for major sports content services, including prominent US and Canadian live sports content rights holders.


Desai holds a Bachelor of Applied Science degree in Systems Design Engineering from the University of Waterloo and is currently pursuing an Executive MBA at The Wharton School.


He is excited to share his extensive expertise in product strategy and technology with the founding team at SheIs and is deeply committed to supporting and empowering women athletes and entrepreneurs. He is also an enthusiastic fan, citing one of his favourite moments as the Canadian women's national soccer team Gold Medal win at the Tokyo Olympics.


"We are thrilled to welcome Mrugesh to our Board of Directors," said founder Brenda Andress. “His extensive background in media and technology and his business acumen will greatly contribute to our company's success. His appointment will further strengthen our leadership team and enhance our ability to execute our strategic initiatives."


Desai said, "I'm truly excited to join the SheIS board. It’s a wonderful opportunity to contribute my experience in technology and media in support of the incredibly passionate and talented women founders of the company. SheIs has a mission to increase participation and viewership of women's sports, and I can't wait to be part of that journey."


In addition to his appointment, Desai has directly invested in SheIS Sports Network, enabling the founding team to push ahead on its technology and operations, driving toward the public launch of the SheIS Sports mobile app, which is focused on women's sports. It is poised to take the sports app space by storm.


For more information about SheIS Sorts Network visit https://www.sheissportsapp.com


Contact Information:

Brenda Andress


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